4th of July Backdrop

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +518.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

203K

Growth, 90 days vs prior 90

+518.0%

Conversion, latest week

2.3%

Market size, estimated

$59Ka year

Peak month

June53.0× the quietest month

Top search term

4th of july backdrop61K searches a year

Listings sell for $12.65 on average, from $6.01 to $37.57. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $12.65 that is $0 to $1K a year per listing.

Average price

$12.65under the $15 to $100 sweet spot

Price range

$6.01–$37.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.0%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #6,900 within Lighting & Studio. It carries 262 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#6,900in Lighting & Studio

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

262per listing

Listings tracked

71

20 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

7Amazon's first-year sales bar

Average brand age

22 months