12 Ft Extension Cord

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $322K a year.

Searches, last 12 months

183K

Growth, 90 days vs prior 90

+8.8%

Conversion, latest week

13.3%

Market size, estimated

$322Ka year

Peak month

December1.8× the quietest month

Top search term

12 ft extension cord45K searches a year

Listings sell for $13.28 on average, from $6.95 to $28.39. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $13.28 that is $10K to $13K a year per listing.

Average price

$13.28under the $15 to $100 sweet spot

Price range

$6.95–$28.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

$10K–$13K

Returns

1.5%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #117 within Accessories & Supplies. It carries 12,634 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#117in Accessories & Supplies

Average rating

4.76 starsAmazon United States average 4.42 stars

Average reviews

12,634per listing

Listings tracked

29

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

58 months