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100% Cashmere Scarf

Fail

Shoppers spend an estimated $0 a year here, so 100% Cashmere Scarf is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$0/yr60K searches / yr
90-day growth
-57.0%search demand this quarter
Competition
26%top-5 click share · 24 brands · 31 sellers

Flapen Score

100% Cashmere Scarf against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 100% Cashmere Scarf is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 100% Cashmere Scarf market on Amazon at a glance

Shoppers on Amazon United States searched for 100% Cashmere Scarf 60K times last year and spent an estimated $0. The top 5 brands take 65% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -57.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-57.0%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
100% cashmere scarf17K searches a year

02 · Price

A sale here is worth $63.54.

Listings sell for $63.54 on average, from $6.98 to $144.05. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $63.54 that is $0 to $6K a year per listing.

Average price
$63.54inside the $15 to $100 sweet spot
Price range
$6.98–$144.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #560 within Scarves & Wraps. It carries 871 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
22.3%
Average rank
#560in Scarves & Wraps
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
871per listing
Listings tracked
53

04 · Newcomers

4 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top 100% Cashmere Scarf products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

24 rising

Sellers

31

Top-5 brand share

65%

Top 20: 97%

Top-5 click share

26%

Top 20: 70%

Open market

35%

  • Brand 129%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

100% Cashmere Scarf search demand

Weekly searches over the year. Pick a range.

1K600Spike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top 100% Cashmere Scarf search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 100% cashmere scarf17K/yr
  • cashmere scarf women lightweight7K/yr
  • lightweight cashmere scarf3K/yr
  • 100 percent cashmere scarf4K/yr
  • 100 cashmere scarf3K/yr
  • 100% cashmere scarf women6K/yr
  • cashmere neck scarf4K/yr
  • cashmere scarfs3K/yr
  • luxury cashmere scarf3K/yr
  • cashmere scarf clearance3K/yr

Reviews and returns

What reviews say buyers love and hate about 100% Cashmere Scarf

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Soft Feel”
8%of negative reviews mention “Color”
6.5%of orders come back
“The color is dull”
A buyer, on “Color”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 100% Cashmere Scarf questions

Answered from the same tracked data.