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100% Cashmere Scarf

Fail

Shoppers spend an estimated $0 a year here, so 100% Cashmere Scarf is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$0/yr60K searches / yr
90-day growth
-57.0%search demand this quarter
Competition
26%top-5 click share · 24 brands · 31 sellers

Flapen Score

100% Cashmere Scarf against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, 100% Cashmere Scarf is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 100% Cashmere Scarf market on Amazon at a glance

Shoppers on Amazon United States searched for 100% Cashmere Scarf 60K times last year and spent an estimated $0. The top 5 brands take 65% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -57.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-57.0%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
100% cashmere scarf17K searches a year

02 · Price

A sale here is worth $63.54.

Listings sell for $63.54 on average, from $6.98 to $144.05. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $63.54 that is $0 to $6K a year per listing.

Average price
$63.54inside the $15 to $100 sweet spot
Price range
$6.98–$144.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #560 within Scarves & Wraps. It carries 871 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
22.3%
Average rank
#560in Scarves & Wraps
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
871per listing
Listings tracked
53

04 · Newcomers

4 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top 100% Cashmere Scarf products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.

$0$0$0$0$01101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

24 rising

Sellers

31

Est. top-5 brand share

65%

Top 20: 97%

Est. top-5 click share

26%

Top 20: 70%

Open market

35%

  • RYYOYY29%
  • WASALUYA10%
  • NUOHEMULE7%
  • FURTALK7%
  • Villand6%
  • Velanio Cashmere6%

Demand

100% Cashmere Scarf search demand

Weekly searches over the year. Pick a range.

1K600Spike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top 100% Cashmere Scarf search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 100% cashmere scarf17K/yr
  • cashmere scarf women lightweight7K/yr
  • lightweight cashmere scarf3K/yr
  • 100 percent cashmere scarf4K/yr
  • 100 cashmere scarf3K/yr
  • 100% cashmere scarf women6K/yr
  • cashmere neck scarf4K/yr
  • cashmere scarfs3K/yr
  • luxury cashmere scarf3K/yr
  • cashmere scarf clearance3K/yr

Reviews and returns

What reviews say buyers love and hate about 100% Cashmere Scarf

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Soft Feel”
8%of negative reviews mention “Color”
6.5%of orders come back
“The color is dull”
A buyer, on “Color”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 100% Cashmere Scarf questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data