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1/4 Zip Pullover Mens

soft demand (-47.2% this quarter) — 1/4 Zip Pullover Mens doesn't clear our bar today.

Flapen Score

40
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Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45

Market size 32Growth 1Conversion 5Competition 81Returns 10Price range 93Avg price 95Brand share 62Review moat 46Quality gap 40
This niche Category average · 16,930 niches

Is 1/4 Zip Pullover Mens profitable on Amazon?

According to Flapen's Amazon United States niche tracking, 1/4 Zip Pullover Mens is a $146K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 40/100.

1/4 Zip Pullover Mens: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -47.2% over the last 90 days and 0.4% of searches end in a purchase.

$146K

revenue / yr

Units sold / yr8K
Search volume / yr-47.2%1.2M
Conversion rate0.4%
Avg price$27.87

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers28 · 60
Top-5 product click share34%
Open market32%
Avg brand age36 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 69 products

Sponsored placement91%
New entrants (1y)16· 3 succeeded
Avg rating4.5★
Avg reviews1,937

Top 1/4 Zip Pullover Mens products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

$0$4K$9K$13K$18K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

60

Top-5 brand share

68%

Top 20: 96%

Top-5 click share

34%

Top 20: 64%

Open market

28%

  • Amazon Essentials22%
  • Obla19%
  • TACVASEN13%
  • M MAELREG9%
  • COOFANDY5%
  • Boladeci4%

1/4 Zip Pullover Mens demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.2MCVR0.4%Products69Brands28Top 5 Brands68%OOS Rate5.3%Rating4.5★Reviews1,937Avg BSR#248
125K75KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.2×

Top 1/4 Zip Pullover Mens search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • golf quarter zip men121K/yr
  • golf pullovers for men112K/yr
  • black quarter zip men103K/yr
  • 3/4 zip pullover mens128K/yr
  • golf pullover46K/yr
  • quarter zip sweatshirt60K/yr
  • mens golf quarter zip40K/yr
  • black quarter zip48K/yr
  • 1/4 zip63K/yr
  • mens golf pullover43K/yr

What reviews say buyers love and hate about 1/4 Zip Pullover Mens

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Size-Overall26%

Sizing is accurate

Quality-Overall17%

The product quality exceeded expectations — well-made

Value For Money8%

Good deal

Comfort-Overall6%

Very comfortable

Material Quality5%

the fabric feels more like workout material than a sweatshirt

What buyers complain about

58% of reviews
Size-Overall18%

I can't vouch for the fit

Material Quality7%

Cheap material

Quality-Overall7%

Not well made

Weight Heavy5%

Too heavy for spring

Sleeve Fit5%

Sleeves run long

1/4 Zip Pullover Mens return rate & reasons

Why buyers send it back, as a share of all return requests.

9.3%

Return rate

81%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
49%
2Material Quality
7%
3Length
7%
4Sleeve Fit
6%
5Chest Fit
5%

Common 1/4 Zip Pullover Mens questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores 1/4 Zip Pullover Mens 40/100 on Amazon United States — Skip it. The niche generates $146K/yr across 69 tracked products. 3 of 16 products launched in the last 360 days are still selling. Search demand moved -47.2% over the last 90 days.
Search demand for 1/4 Zip Pullover Mens on Amazon United States peaks in Oct–Nov–Dec, where the busiest month runs 12.2× the quietest.