12 Guard Clipper

Shoppers searched for this 225K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $333K a year.

Searches, last 12 months

225K

Growth, 90 days vs prior 90

+23.2%

Conversion, latest week

6.2%

Market size, estimated

$333Ka year

Peak month

June2.2× the quietest month

Top search term

16 guard56K searches a year

Listings sell for $23.88 on average, from $6.45 to $125.94. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $23.88 that is $24K to $30K a year per listing.

Average price

$23.88inside the $15 to $100 sweet spot

Price range

$6.45–$125.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

$24K–$30K

Returns

2.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #196 within Hair Cutting Tools. It carries 1,006 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#196in Hair Cutting Tools

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,006per listing

Listings tracked

12

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months