Kids Sunscreen

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.0% of those searches ended in a purchase. Searches in the last 90 days moved +211.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.9M a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

+211.7%

Conversion, latest week

15.0%

Market size, estimated

$5.9Ma year

Peak month

June18.6× the quietest month

Top search term

kids sunscreen747K searches a year

Listings sell for $14.51 on average, from $5.70 to $31.41. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 8,000 to 10,000 of them. At $14.51 that is $116K to $145K a year per listing.

Average price

$14.51under the $15 to $100 sweet spot

Price range

$5.70–$31.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

8,000–10,000

Revenue per listing a year

$116K–$145K

Returns

0.5%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #34 within Baby Care. It carries 5,980 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#34in Baby Care

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

5,980per listing

Listings tracked

41

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months