Coterie Wipes

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +14.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.9M a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

+14.1%

Conversion, latest week

14.1%

Market size, estimated

$10.9Ma year

Peak month

June1.4× the quietest month

Top search term

honest wipes1.2M searches a year

Listings sell for $30.07 on average, from $3.78 to $73.81. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 25,000 to 30,000 of them. At $30.07 that is $752K to $902K a year per listing.

Average price

$30.07inside the $15 to $100 sweet spot

Price range

$3.78–$73.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

25,000–30,000

Revenue per listing a year

$752K–$902K

Returns

0.2%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #105 within Diapering. It carries 23,468 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#105in Diapering

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

23,468per listing

Listings tracked

21

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

63 months