Cabinet Locks for Babies

Shoppers searched for this 5.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.7M a year.

Searches, last 12 months

5.7M

Growth, 90 days vs prior 90

-5.5%

Conversion, latest week

8.6%

Market size, estimated

$7.7Ma year

Peak month

January1.3× the quietest month

Top search term

cabinet locks baby proofing1.2M searches a year

Listings sell for $15.61 on average, from $5.99 to $39.50. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 20,000 to 25,000 of them. At $15.61 that is $312K to $390K a year per listing.

Average price

$15.61inside the $15 to $100 sweet spot

Price range

$5.99–$39.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500K–600K

Units per listing a year

20,000–25,000

Revenue per listing a year

$312K–$390K

Returns

2.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Safety. It carries 10,064 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#18in Safety

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

10,064per listing

Listings tracked

22

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months