Bubble Bath
Bubble Bath shows a $6.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 8% of 2,472 Baby Products niches · +13 vs the category median of 44
Is Bubble Bath profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Bubble Bath is a $6.9M/yr Amazon United States market (5.3M searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Dec. Verdict: Worth a look — 57/100.
Bubble Bath: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -18.9% over the last 90 days and 11.0% of searches end in a purchase.
$6.9M
revenue / yr
Who owns the niche?
The top 5 brands hold 87% of demand, so 13% of the market is open.
13%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 35 products
Top Bubble Bath products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Amazon Basics Lavender Scented Foaming Bath with Essential Oil and Epsom Salt Soothing 34 Fluid Ounce
- Price
- $4.47
- Rating
- 4.5/5
- Reviews
- 3,153
- Age
- 2y ago
The Honest Company Foaming Bubble Bath & Baby Wash Tear-Free Hypoallergenic Natural Formula Lavender Calm Scent 12 fl oz
- Price
- $10.86
- Rating
- 4.7/5
- Reviews
- 35,711
- Age
- 9y ago
Mr. Bubble Extra Gentle Bubble Bath - Hypoallergenic Tear Free Bubble Bath Solution Perfect for Sensitive Skin (Pack of 2 Bottles 16 fl oz Each)
- Price
- $10.58
- Rating
- 4.7/5
- Reviews
- 5,365
- Age
- 9y ago
Mr. Bubble Original Bubble Bath - Great for Your Baby Kids and Adults - Hypoallergenic Tear Free Bubble Bath Solution (2 Bottles 16 fl oz Each)
- Price
- $9.69
- Rating
- 4.7/5
- Reviews
- 4,869
- Age
- 11y ago
Dr Teals Kids 3-in-1 Sleep Bubble Bath Body Wash & Shampoo with Melatonin & Essential Oil Lavender Scent 20 fl oz (Pack of 3)
- Price
- $15.62
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 2y ago
Trending
90-day click momentum
The Honest Company Foaming Bubble Bath Gentle on Skin Dermatologist Tested Tear Free Hypoallergenic Disney and Pixars Toy Story Sensitive Fragrance Free
- Price
- $12.44
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 2mo ago
Dr Teals Foaming Bath with Pure Epsom Salt Shea Butter & Almond Oil 62.5 fl oz
- Price
- $10.56
- Rating
- 4.8/5
- Reviews
- 1,027
- Age
- 10mo ago
Dr Teals Foaming Bath with Pure Epsom Salt Sleep Blend with Melatonin Lavender & Chamomile Essential Oils 34 fl oz (Pack of 2)
- Price
- $11.54
- Rating
- 4.8/5
- Reviews
- 6,717
- Age
- 2y ago
Dr Teals Foaming Bath with Pure Epsom Salt Sleep Blend with Melatonin Lavender & Chamomile Essential Oils 62.5 fl oz
- Price
- $10.72
- Rating
- 4.8/5
- Reviews
- 565
- Age
- 10mo ago
Dr Teals Kids 3-in-1 Sleep Bubble Bath Body Wash & Shampoo with Melatonin & Essential Oil Lavender Scent 20 fl oz (Pack of 3)
- Price
- $15.62
- Rating
- 4.7/5
- Reviews
- 3,060
- Age
- 2y ago
Newest
by launch dateThe Honest Company Foaming Bubble Bath Gentle on Skin Dermatologist Tested Tear Free Hypoallergenic Disney and Pixars Toy Story Sensitive Fragrance Free
- Price
- $12.44
- Rating
- 4.8/5
- Reviews
- 34
- Age
- 2mo ago
The Honest Company Foaming Bubble Bath Gentle Enough for Baby Dermatologist Tested Tear-Free Hypoallergenic Disneys Mickey Mouse Comfort Sweet Cream 12 fl oz
- Price
- $11.64
- Rating
- 4.7/5
- Reviews
- 35,711
- Age
- 9mo ago
Dr Teals Foaming Bath with Pure Epsom Salt Shea Butter & Almond Oil 62.5 fl oz
- Price
- $10.56
- Rating
- 4.8/5
- Reviews
- 1,027
- Age
- 10mo ago
Dr Teals Foaming Bath with Pure Epsom Salt Sleep Blend with Melatonin Lavender & Chamomile Essential Oils 62.5 fl oz
- Price
- $10.72
- Rating
- 4.8/5
- Reviews
- 565
- Age
- 10mo ago
Dr Teals Foaming Bath with Pure Epsom Salt Soothe & Sleep with Lavender 62.5 fl oz
- Price
- $13.17
- Rating
- 4.8/5
- Reviews
- 1,499
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
132
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
42%
Top 20: 87%
Open market
9%
- Dr Teal's33%
- The Honest Company21%
- Mr. Bubble15%
- Amazon Basics13%
- Aveeno Baby6%
- Johnson's Baby4%
- Open — no brand owns it (6 brands, 9%)
Bubble Bath demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.2×
Top Bubble Bath search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bubble bath2.1M/yr
- bubble bath kids678K/yr
- bath553K/yr
- bubble bath for women521K/yr
- kids bubble bath302K/yr
- baby bubble bath169K/yr
- mr bubble139K/yr
- bubble bath for toddlers 1-3133K/yr
- bath bubbles112K/yr
- toddler bubble bath93K/yr
What reviews say buyers love and hate about Bubble Bath
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Light scent”
“Great deal”
“Vibrant color”
“The price is affordable the quality is amazing it's relaxing a”
“leaves skin soft”
What buyers complain about
61% of reviews“Smell is faint”
“May cause skin rash”
“Not vibrant”
“Not worth the price”
“Poor bubbling and poor quality containers”
Bubble Bath return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
31%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bubble Bath questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
