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Alfombra Para Bebes Gatear

Fail

Shoppers spend an estimated $98K a year here, so Alfombra Para Bebes Gatear is a Fail.

Flapen Score
45
45 / 100
Top 45% of 2,472 Baby Products niches · +1 vs the category median of 44
Market size
$98K/yr118K searches / yr
90-day growth
+5.7%search demand this quarter
Competition
48%top-5 click share · 15 brands · 21 sellers

Flapen Score

Alfombra Para Bebes Gatear against its category

The dotted line is the Baby Products average. Past it, Alfombra Para Bebes Gatear is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alfombra Para Bebes Gatear market on Amazon at a glance

Shoppers on Amazon United States searched for Alfombra Para Bebes Gatear 118K times last year and spent an estimated $98K. The top 5 brands take 73% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
+5.7%
Conversion, latest week
2.6%
Market size, estimated
$98Ka year
Peak month
July1.3× the quietest month
Top search term
50x50 play mat34K searches a year

02 · Price

A sale here is worth $32.42.

Listings sell for $32.42 on average, from $20.60 to $44.25. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $32.42 that is $3K to $8K a year per listing.

Average price
$32.42inside the $15 to $100 sweet spot
Price range
$20.60–$44.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #25 within Activity & Entertainment. It carries 1,737 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#25in Activity & Entertainment
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,737per listing
Listings tracked
30

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
35 months

Products

Top Alfombra Para Bebes Gatear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

21

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

48%

Top 20: 90%

Open market

21%

  • Brand 129%
  • Brand 218%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Alfombra Para Bebes Gatear search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Alfombra Para Bebes Gatear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 50x50 play mat34K/yr
  • baby play mat 50x5023K/yr
  • play mat for play pen14K/yr
  • play mat 50x5014K/yr
  • 50 x 50 play mat12K/yr
  • 4x4 play mat5K/yr
  • foam mat for playpen5K/yr
  • 50x50 foam mat4K/yr
  • 50x50 foam play mat3K/yr
  • foam play mat 50x502K/yr

Reviews and returns

What reviews say buyers love and hate about Alfombra Para Bebes Gatear

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Soft Feel”
15%of negative reviews mention “Size-Overall”
3.1%of orders come back
“Smaller than described”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Alfombra Para Bebes Gatear questions

Answered from the same tracked data.