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73

250 anniversary license plate frame

Worth a look

Shows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 9Growth 100Conversion 55Competition 88Returns 87Price range 49Avg price 65Brand share 84Review moat 97Quality gap 100

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Quality gap

Incredible2.9★

avg incumbent rating — lower means beatable quality

Review moat

Incredible64.71

avg incumbent reviews — the moat a new listing must climb

Competition

Great27%

top-5 click share — an open shelf

Returns

Great1.4%

return rate — above 6% kills the launch gate

Brand share

Great51%

top-5 brand share — no brand owns this niche

Avg price

Good$13.74

avg listing price — sweet spot $15–$100

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Price range

Okay$4.88–$24.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$38K

$38K/yr · 60K searches

According to Flapen's Amazon United States niche tracking, 250 anniversary license plate frame is a $38K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 73/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$41K–$55K
units × avg price
Launch success
9%
4 of 47 new (360d)
Conversion rate
4.6%
Avg BSR
#1,779
Page quality
0%
Prime
31%
Sponsored
96%
Out of stock
42.2%
Avg brand age
18 months
Avg seller age
195 days

Competition

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

29

Sellers

41

Top-5 brand share

51%

Top 20: 93%

Top-5 click share

27%

Top 20: 73%

Open market

45%

  • Generic22%
  • JQRSDSY15%
  • ByCallMax5%
  • RNEAFHP5%
  • FIVZHH4%
  • XUANDOH4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$2K9%$3K12%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 48 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“The quality feels sturdy”

Size-Overall13%

“fits well”

Design-Overall12%

“Love the design”

Color7%

“Bright colors”

Strength7%

“Sturdy and easy to install”

Value For Money6%

“The 250th License Plate was a great price”

Assembly/Installation5%

“Easy to install”

Advertised Vs Actual Product4%

“True to picture”

Material Quality2%

“These are definitely aluminum”

Shape/Style2%

“Nice vintage look”

What buyers complain about

Size-Overall28%

“Does not fit- covers up”

Advertised Vs Actual Product11%

“didn't look like the picture”

Quality-Overall7%

“Doesn't meet the minimum requirements or quality to be useful”

Mounting6%

“Couldnt mount plates”

Functionality-Overall6%

“not functional”

Design-Overall4%

“Design is too large”

Value For Money4%

“its just an expensive paperweight”

Compatibility-Overall3%

“Does not fit ALL vehicles”

Ease Of Use3%

“Unable to use”

Flatness3%

“Flat face”

Top return reasons

Size-Overall38%
Advertised Vs Actual Product9%
Mounting8%
Compatibility-Overall7%
Certifications5%
Assembly/Installation4%
Color4%
Quality-Overall3%
Ease Of Use3%
Defective Material/Parts3%

Common questions

Is 250 anniversary license plate frame profitable to sell on Amazon United States?
The niche generates $38K/yr across 48 tracked products. 4 of 47 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (73/100).
How competitive is the 250 anniversary license plate frame niche?
29 brands and 41 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in 250 anniversary license plate frame?
Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 1.4%.
What does it cost to enter the 250 anniversary license plate frame niche?
Listings span $4.88–$24.77; the average listing price is $13.74 (sweet spot $15–$100). The average incumbent carries 65 reviews — the moat a new listing must climb.

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