42
wednesday addams dress kids
Skip itSoft demand (-88.9% this quarter) — this niche doesn't clear our bar today.
Review moat
Great125.27avg incumbent reviews — the moat a new listing must climb
Avg price
Great£17.71avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good£7.25–£29.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad£87K£87K/yr · 611K searches
Returns
Bad5.8%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-88.9%90-day search growth — must beat 0% to launch
Signals High Returns