69
travel games
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Competition
Great21%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Growth
Great+76.0%90-day search growth — must beat 0% to launch
Market size
Good£499K£499K/yr · 1.4M searches
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Price range
Good£2.48–£28.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,466.09avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.38avg listing price — sweet spot $15–$100
Signals No Dominant Brand