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tamiya extra thin cement
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible15.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,193.75avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£10.67avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£100K£100K/yr · 61K searches
Price range
Bad£6.71–£17.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand