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59

sticker books

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 55Conversion 83Competition 77Returns 99Price range 0Avg price 26Brand share 81Review moat 58Quality gap 47

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Brand share

Great54%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Review moat

Good1,199.17

avg incumbent reviews — the moat a new listing must climb

Growth

Good+27.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay£139K

£139K/yr · 170K searches

Avg price

Okay£9.16

avg listing price — sweet spot $15–$100

Price range

Bad£2.96–£14.88

cheapest to priciest tracked listing — scored on the share inside $15–$100