45
st patricks day fancy dress
Skip itSoft demand (-85.5% this quarter) — this niche doesn't clear our bar today.
Review moat
Great163.19avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great£17.75avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Good£4.22–£30.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£21K£21K/yr · 81K searches
Growth
Bad-85.5%90-day search growth — must beat 0% to launch
Signals Out of Stock