38
sorry what game
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great£17.81avg listing price — sweet spot $15–$100
Price range
Great£13.72–£21.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Review moat
Good690.33avg incumbent reviews — the moat a new listing must climb
Market size
Okay£242K£242K/yr · 179K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-41.5%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand