59
ring toss game
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Growth
Great+94.6%90-day search growth — must beat 0% to launch
Review moat
Great468avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Avg price
Good£12.01avg listing price — sweet spot $15–$100
Price range
Okay£5.21–£21.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£37K£37K/yr · 58K searches