27
red hulk
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Good1,184avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.69avg listing price — sweet spot $15–$100
Price range
Good£7.23–£23.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-20.0%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad£9K£9K/yr · 34K searches
Brand share
Bad100%top-5 brand share — brand-locked demand