49
pop it
Skip itPrices mostly outside the sweet spot ($3.40–$14.73) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,265.06avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£107K£107K/yr · 344K searches
Growth
Bad-1.2%90-day search growth — must beat 0% to launch
Avg price
Bad£6.89avg listing price — sweet spot $15–$100
Price range
Bad£3.40–£14.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand