Skip to content
56

police car

Worth a look

Shows a sweet-spot price point ($26.27 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 20Growth 20Conversion 24Competition 66Returns 90Price range 76Avg price 95Brand share 87Review moat 70Quality gap 80

Avg price

Incredible£26.27

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Brand share

Great48%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great£5.62–£117.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good697.08

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad£82K

£82K/yr · 164K searches

Growth

Bad-10.9%

90-day search growth — must beat 0% to launch