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palm pals
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great129.31avg incumbent reviews — the moat a new listing must climb
Competition
Great32%top-5 click share — an open shelf
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Okay£171K£171K/yr · 808K searches
Avg price
Bad£6.70avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-22.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£5.21–£8.25cheapest to priciest tracked listing — scored on the share inside $15–$100