51
lego tank
Worth a lookShows low returns (0.8%), but a small market ($35K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible£34.91avg listing price — sweet spot $15–$100
Review moat
Great241.39avg incumbent reviews — the moat a new listing must climb
Price range
Great£8.04–£92.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£35K£35K/yr · 72K searches
Signals No Dominant Brand