36
lego rocket
Skip itSoft demand (-32.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great£66.27avg listing price — sweet spot $15–$100
Review moat
Okay1,773.67avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.97–£216.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad£98K£98K/yr · 75K searches
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-32.7%90-day search growth — must beat 0% to launch
Signals High Price