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lego bus
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Incredible£28.87avg listing price — sweet spot $15–$100
Price range
Good£9.94–£132.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,237.43avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad80%top-5 click share — a locked-up shelf
Market size
Bad£50K£50K/yr · 68K searches
Growth
Bad-24.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand