50
laser tag
Worth a lookShows a sweet-spot price point ($46.33 avg), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Avg price
Incredible£46.33avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Great394.09avg incumbent reviews — the moat a new listing must climb
Price range
Great£21.78–£125.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£273K£273K/yr · 234K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand