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jesus costume
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Review moat
Great126.28avg incumbent reviews — the moat a new listing must climb
Avg price
Great£20.17avg listing price — sweet spot $15–$100
Price range
Great£9.80–£32.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-43.5%90-day search growth — must beat 0% to launch
Market size
Bad£7K£7K/yr · 60K searches