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fidget spinner
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Great25%top-5 click share — an open shelf
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Good508.63avg incumbent reviews — the moat a new listing must climb
Price range
Great£3.03–£50.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£244K£244K/yr · 821K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay£9.31avg listing price — sweet spot $15–$100
Growth
Bad-6.3%90-day search growth — must beat 0% to launch