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felting needles
Skip itPrices mostly outside the sweet spot ($3.42–$12.70) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Review moat
Great287.5avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£6.38avg listing price — sweet spot $15–$100
Market size
Bad£56K£56K/yr · 72K searches
Growth
Bad-33.7%90-day search growth — must beat 0% to launch
Price range
Bad£3.42–£12.70cheapest to priciest tracked listing — scored on the share inside $15–$100