45
fairy potions kit for kids
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Review moat
Good510.73avg incumbent reviews — the moat a new listing must climb
Avg price
Good£14.01avg listing price — sweet spot $15–$100
Growth
Good+27.9%90-day search growth — must beat 0% to launch
Price range
Okay£11.34–£17.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad£28K£28K/yr · 24K searches