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dnd dice
Skip itSoft demand (-27.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Brand share
Good70%top-5 brand share — brands hold most of the demand
Price range
Okay£3.22–£24.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,497.64avg incumbent reviews — the moat a new listing must climb
Market size
Okay£189K£189K/yr · 568K searches
Avg price
Okay£10.11avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-27.2%90-day search growth — must beat 0% to launch