45
dice tray
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great40%top-5 click share — an open shelf
Price range
Good£4.24–£40.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,352.58avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.50avg listing price — sweet spot $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-19.0%90-day search growth — must beat 0% to launch
Market size
Bad£52K£52K/yr · 148K searches