46
clown mask
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Great144.39avg incumbent reviews — the moat a new listing must climb
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.3%return rate — above 5% kills the launch gate
Growth
Okay+10.9%90-day search growth — must beat 0% to launch
Avg price
Okay£9.80avg listing price — sweet spot $15–$100
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Price range
Bad£3.84–£16.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£18K£18K/yr · 77K searches