45
chalk
Skip itPrices mostly outside the sweet spot ($1.07–$10.44) — this niche doesn't clear our bar today.
Conversion
Incredible18.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Market size
Good£411K£411K/yr · 406K searches
Growth
Okay+10.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,034.33avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad79%top-5 click share — a locked-up shelf
Avg price
Bad£5.63avg listing price — sweet spot $15–$100
Price range
Bad£1.07–£10.44cheapest to priciest tracked listing — scored on the share inside $15–$100