59
catching sticks game
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great252.04avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Brand share
Great58%top-5 brand share — no brand owns this niche
Market size
Good£702K£702K/yr · 763K searches
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£11.62avg listing price — sweet spot $15–$100
Price range
Bad£2.70–£17.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-35.6%90-day search growth — must beat 0% to launch