39
boulder block
Skip itA small market ($14K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Review moat
Incredible96.2avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Good£8.11–£33.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£13.56avg listing price — sweet spot $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-35.7%90-day search growth — must beat 0% to launch
Market size
Bad£14K£14K/yr · 42K searches