54
boomerang
Worth a lookShows beatable incumbent ratings (3.6★), but a small market ($62K/yr) keeps it on the watch list.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Returns
Great1.2%return rate — above 5% kills the launch gate
Growth
Good+51.5%90-day search growth — must beat 0% to launch
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,640.89avg incumbent reviews — the moat a new listing must climb
Price range
Okay£4.12–£20.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.43avg listing price — sweet spot $15–$100
Market size
Bad£62K£62K/yr · 114K searches
Signals Quality Gap