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49

big potato games

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Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 21Growth 70Conversion 61Competition 55Returns 95Price range 49Avg price 53Brand share 2Review moat 48Quality gap 42

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Growth

Good+52.7%

90-day search growth — must beat 0% to launch

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Avg price

Good£12.35

avg listing price — sweet spot $15–$100

Price range

Okay£6.10–£23.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,736.35

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad£82K

£82K/yr · 124K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand