40
azul board game
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£25.10avg listing price — sweet spot $15–$100
Price range
Incredible£15.14–£36.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Market size
Okay£234K£234K/yr · 131K searches
Review moat
Okay2,530.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-22.9%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand