45
weight plates
Skip itWeak search conversion (1.1%) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible£25.44avg listing price — sweet spot $15–$100
Review moat
Great308.85avg incumbent reviews — the moat a new listing must climb
Price range
Good£6.62–£160.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay£105K£105K/yr · 379K searches
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale