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weight loss tracker
Skip itA small market ($38K/yr) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Good518.61avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Avg price
Bad£8.12avg listing price — sweet spot $15–$100
Growth
Bad-13.9%90-day search growth — must beat 0% to launch
Price range
Bad£3.32–£16.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£38K£38K/yr · 162K searches
Signals Quality Gap