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tennis bag
Skip itWeak search conversion (1.8%) — this niche doesn't clear our bar today.
Avg price
Incredible£26.16avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great£8.31–£48.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good815.57avg incumbent reviews — the moat a new listing must climb
Growth
Good+33.7%90-day search growth — must beat 0% to launch
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£141K£141K/yr · 300K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale