49
swing anchor
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Great+90.9%90-day search growth — must beat 0% to launch
Avg price
Great£19.43avg listing price — sweet spot $15–$100
Price range
Great£13.46–£26.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,178.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad86%top-5 click share — a locked-up shelf
Market size
Bad£20K£20K/yr · 28K searches
Signals Low Review Barrier