49
stress relief toys
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great31%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Review moat
Okay2,324.92avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Price range
Bad£3.25–£18.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£7.65avg listing price — sweet spot $15–$100
Growth
Bad-19.3%90-day search growth — must beat 0% to launch
Market size
Bad£34K£34K/yr · 212K searches