53
rowing machine
Worth a lookShows low returns (1.1%), but weak search conversion (1.0%) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Market size
Good£836K£836K/yr · 688K searches
Avg price
Good£126.58avg listing price — sweet spot $15–$100
Review moat
Good892.59avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Price range
Okay£50.19–£247.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-9.1%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale