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54

pool balls

Worth a look

Shows low returns (0.4%), but a small market ($104K/yr) keeps it on the watch list.

Market size 26Growth 38Conversion 45Competition 38Returns 98Price range 85Avg price 95Brand share 48Review moat 67Quality gap 73

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Incredible£25.39

avg listing price — sweet spot $15–$100

Price range

Great£7.54–£104.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good807.16

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Growth

Okay+10.5%

90-day search growth — must beat 0% to launch

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£104K

£104K/yr · 113K searches