49
match attax 2023/2024
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Avg price
Great£15.99avg listing price — sweet spot $15–$100
Review moat
Good569.15avg incumbent reviews — the moat a new listing must climb
Price range
Good£7.48–£33.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+8.0%90-day search growth — must beat 0% to launch
Market size
Bad£70K£70K/yr · 147K searches
Brand share
Bad100%top-5 brand share — brand-locked demand