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magnetic dart board for kids
Skip itSoft demand (-46.8% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Review moat
Good524.29avg incumbent reviews — the moat a new listing must climb
Avg price
Good£13.34avg listing price — sweet spot $15–$100
Price range
Good£6.52–£24.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Okay£120K£120K/yr · 120K searches
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Growth
Bad-46.8%90-day search growth — must beat 0% to launch