35
liverpool flag
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great322.92avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.44avg listing price — sweet spot $15–$100
Growth
Good+20.5%90-day search growth — must beat 0% to launch
Price range
Okay£4.53–£20.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Competition
Bad75%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand
Market size
Bad£7K£7K/yr · 21K searches