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kids football
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great30%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+40.4%90-day search growth — must beat 0% to launch
Price range
Good£3.14–£31.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,225.4avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Avg price
Okay£10.31avg listing price — sweet spot $15–$100
Market size
Bad£79K£79K/yr · 173K searches